A Collection Built on Love
Along the way
Ada met Gaston
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Coincidentally, while falling in love with the country’s elegant fashion and lush leathers, she also fell in love with her business partner and now husband, Gaston Deferrari.
Two days into her first trip to Argentina, Ada met Gaston. Both down to earth yet full of energy, they shared the same sarcastic sense of humor, commitment to family, and interest in design – a perfect match. One week later, they had their first date--on Valentine's Day. Gaston surprised Ada with a nighttime picnic overlooking the beautiful city of Buenos Aires, and in the following weeks continued to romance the still wavering Ada with his sharp wit and playful charm. Finally, after winning over her visiting family, Gaston officially sealed his place in Ada's heart. A year later, they were married.
Gaston was the final piece of the puzzle. His business acumen, forward thinking and general optimism gave Ada that final push to finalize her collection. Gaston knew that their combined work ethic, marketing instincts, and Ada's beautiful, high quality products were something worth investing in. He sold the thriving print shop company he had founded in Buenos Aires, and moved to California where Gaston and Ada run what is today, ADA Collection. Since the first collection hit California boutiques in the fall of 2004, ADA belts are now found in over 2000 retail stores across the world, garnering attention from celebrities like Heidi Klum in her daily wardrobe and Giuliana Rancic.
We truly understand you because we are just like you.
VERSATILE
Our belts are more than accessories; they are versatile companions crafted to seamlessly integrate into various styles and occasions. From casual chic to professional elegance, our designs adapt to diverse wardrobes, reflecting the dynamic and multifaceted nature of those who choose ADA Collection.
EMPOWERING
ADA Collection is more than a fashion statement; it's a declaration of empowerment. Our belts are designed to accentuate individuality, providing a confident and empowering touch to every ensemble. We believe that true style is a reflection of self-assuredness, and our belts are the embodiment of that belief.
TIMELESS
In a world where trends come and go, ADA Collection stands as a testament to timeless design. Our belts are not fleeting fashion moments; they are enduring pieces that transcend seasons, evolving with the wearer while maintaining an eternal appeal. Timelessness is the heartbeat of our brand, ensuring that each ADA belt is an investment that stands the test of time.
Ada Deferrari, CEO & Founder.
"I created ADA belts in 2008 when women werecraving to look and feel beautiful withoutinvesting in a totally new wardrobe.Today We are still doing what we love –making unique belts in small, consideredbatches with attention to every detail.Since 2019, we have expanded from belts toadd Dress Your Shape style courses to colorfulscarves and a Clothing Line.Creativity is at the heart of what we do. We arealways thinking of new designs and how wecan bring value and education toour customers from our signaturepoint of view."